LG – BIMA Awarded 2010
Original Score and Sound Design by Radium Audio – winner of BIMA award for best sound 2010
Publicis need to create a campaign to help explain the features of LG’s new range of LCD TVs. One of the key feature roadmaps for this range is the commitment to reducing the border around the edge of the TV. We create the soundtrack to an interactive world that exists atop the TV, inhabited by individually vocalised and sonically crafted characters who embody the features of the television … and keep falling off the edge of the TV because it has no border…